Somerville, Texas hotel market

Burleson County · Measured room revenue from state hotel occupancy tax filings, through May 2026.

$460k
Room revenue, trailing 12 months
-12.2%
vs prior 12 months
$13
Market RevPAR, TTM*
6
Hotels filing room tax
97
Registry rooms
0
Rooms added YoY
2.6%
Short-term-rental share
Demand momentumDecliningSupply pressureStableDemand durabilityWeakeningSTR spilloverLowData confidenceMedium-high

Quarterly hotel room revenue

state filings
$50k$100k$150k2017 Q1: $38,87720172017 Q2: $34,7502017 Q3: $30,3932017 Q4: $28,4232018 Q1: $38,46420182018 Q2: $42,6172018 Q3: $41,6562018 Q4: $33,8472019 Q1: $43,14320192019 Q2: $50,0142019 Q3: $43,5972019 Q4: $41,3992020 Q1: $42,11320202020 Q2: $18,2072020 Q3: $40,3952020 Q4: $39,4352021 Q1: $48,18920212021 Q2: $52,9572021 Q3: $42,3582021 Q4: $47,7222022 Q1: $37,83720222022 Q2: $37,4302022 Q3: $44,0482022 Q4: $59,9102023 Q1: $46,31320232023 Q2: $43,2332023 Q3: $77,0032023 Q4: $124,4992024 Q1: $150,23920242024 Q2: $106,9072024 Q3: $80,3002024 Q4: $158,6542025 Q1: $122,08820252025 Q2: $152,1042025 Q3: $83,4572025 Q4: $99,1332026 Q1: $137,1552026$137k

Room receipts reported by Somerville hotels to the Texas Comptroller, summed by calendar quarter so monthly and quarterly filers land in the same buckets. Short-term rentals are excluded and measured separately. *Market RevPAR divides trailing revenue by registry rooms x 365; registry capacity can lag renovations.

Short-term-rental share

measured
10%20%2017: 0.3% STR share'172018: 2.6% STR share2019: 3.9% STR share'192020: 6% STR share2021: 8.8% STR share'212022: 16.9% STR share2023: 8.6% STR share'232024: 5.4% STR share2025: 5.7% STR share'252026: 1.7% STR share (5 months)1.7%

STR share of all measured lodging revenue: platform remittances (Airbnb, Vrbo, Vacasa) plus individually permitted hosts and rental managers. Open dots are partial years.

Hotels in Somerville

6 filing locations
6 hotelsCombined TTM $460kMedian $/key $3kMedian YoY -8.7%
HotelBrand familyRoomsFY2025 revenueTTM revenue$/keyYoY
Moody National Training Center, LLCIndependent47$269k$275k$6k-8.7%Screen
Somerville Inn And SuitesIndependent20$134k$142k$7k-0.1%Screen
Triple Jjj Ranch · quarterly filerIndependent10$40k$27k$3k-57.5%Screen
10344 County Road 446 · quarterly filerIndependent5$10k$13k$3kScreen
Fort Half Moon · quarterly filerIndependent8$2k$3k$318Screen
The Cottages Of Century Woods · quarterly filerIndependent7$2k$2k$239Screen

Every hotel and motel filing state room tax in Somerville, ranked by trailing-12-month reported receipts. Brand and tier are read from the filing name; $/key divides TTM revenue by registry rooms. Quarterly filers report at quarter granularity, so their trailing windows can lag by up to two months.

Hotels vs short-term rentals

measured · state filings
YearHotel revenueSTR revenueSTR share
2026 (5mo)$260k$4k1.7%
2025$457k$28k5.7%
2024$496k$28k5.4%
2023$291k$27k8.6%
2022$179k$37k16.9%
2021$191k$18k8.8%
2020$140k$9k6%
2019$178k$7k3.9%
2018$157k$4k2.6%
2017$132k$4350.3%

Short-term-rental revenue combines platform remittances (Airbnb, Vrbo and similar file one aggregate per city) and individually permitted hosts and rental managers. Revenue is measured; listing counts are not derivable from tax filings.

Burleson County context

Census ACS + CBP
Population (2023)18,327 · +6.5% since 2013
Median household income$72,888 · was $45,651 in 2013
Median age44.3
Accommodation and food services534 employed · 36 establishments
Mining, quarrying, and oil and gas extraction288 employed · 25 establishments
Other services (except public administration)237 employed · 45 establishments
Health care and social assistance232 employed · 22 establishments

American Community Survey 5-year estimates and County Business Patterns, county level. Employment counts are private-sector payroll establishments.

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Methodology. Measured from TX Comptroller hotel occupancy tax filings. Corporate housing operators, condo/HOA rental regimes, RV parks, and vacation-rental managers are classified out of the hotel universe by name; hand corrections via override_class win over the computed class. Self-reported and unaudited; amended filings restate history. Registry room capacity can lag renovations. Growth figures need full 12-month coverage in both years; partial-coverage locations show revenue but no growth rate. Quarterly filers are included at quarter granularity: their trailing windows can lag monthly filers by up to two months. Market growth rates substitute a typical month for detector-flagged single-month filing anomalies (amended filings lumped into one month); raw revenue totals stay as filed. Registry room counts that are impossible for the building (a re-registered permit filing 18,872 units against 188) fall back to the last plausible count filed at the same address, or are withheld from room totals when no such filing exists. Room and hotel counts are per building: when a hotel changes filing entities, its co-located registrations count once, at the most recently seen plausible room count, while revenue sums across every filer. Platform rows are city-level aggregates remitted by booking platforms (Airbnb, Vrbo/HomeAway, and similar) under marketplace agreements; they carry real revenue but placeholder unit counts, so listing counts are NOT derivable from this data. Individual-filer figures capture hosts with their own tax permits plus vacation-rental managers and condo rental programs classified by name (one manager can file many locations under one permit); corporate housing operators and RV parks are excluded from both sides. A host who files individually may also have some bookings remitted by a platform, so minor double counting is possible. The small-property heuristic (<=4 units) can misclassify tiny B&Bs or motels. All figures are self-reported, unaudited, and restated by amended filings. Figures are our interpretation of public state records and are not a valuation or investment advice.

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