Pearsall, Texas hotel market

Frio County · Measured room revenue from state hotel occupancy tax filings, through May 2026.

$5.6M
Room revenue, trailing 12 months
-4.3%
vs prior 12 months
$31
Market RevPAR, TTM*
13
Hotels filing room tax
500
Registry rooms
0
Rooms added YoY
0%
Short-term-rental share
Demand momentumDecliningSupply pressureStableDemand durabilityStableSTR spilloverLowData confidenceMedium

The growth rate excludes $154k in flagged single-month filing anomalies at 1 property, where an amended filing lumped restated history into one month. Revenue totals are as filed.

Quarterly hotel room revenue

state filings
$1.0M$2.0M2017 Q1: $1,055,42020172017 Q2: $986,6462017 Q3: $1,510,6632017 Q4: $1,053,5502018 Q1: $921,42820182018 Q2: $1,003,2042018 Q3: $1,250,2922018 Q4: $1,234,7812019 Q1: $1,308,91920192019 Q2: $1,352,0082019 Q3: $1,517,7192019 Q4: $1,073,7072020 Q1: $1,076,83520202020 Q2: $604,2822020 Q3: $763,0342020 Q4: $698,7912021 Q1: $926,76020212021 Q2: $1,966,6602021 Q3: $2,488,8902021 Q4: $2,099,1402022 Q1: $1,351,80220222022 Q2: $2,126,7132022 Q3: $2,584,4262022 Q4: $1,656,3392023 Q1: $1,491,02720232023 Q2: $1,531,9072023 Q3: $1,573,1352023 Q4: $1,362,2982024 Q1: $1,596,12320242024 Q2: $1,753,3472024 Q3: $1,618,2622024 Q4: $1,619,0652025 Q1: $1,228,91620252025 Q2: $1,340,9912025 Q3: $1,154,7272025 Q4: $1,286,1182026 Q1: $1,572,4412026$1.6M

Room receipts reported by Pearsall hotels to the Texas Comptroller, summed by calendar quarter so monthly and quarterly filers land in the same buckets. Short-term rentals are excluded and measured separately. *Market RevPAR divides trailing revenue by registry rooms x 365; registry capacity can lag renovations.

Short-term-rental share

measured
1%1%2017: 0% STR share'172018: 0% STR share2019: 0% STR share'192020: 0% STR share2021: 0.1% STR share'212022: 0% STR share2023: 0% STR share'232024: 0% STR share2025: 0% STR share'252026: 0% STR share (5 months)0%

STR share of all measured lodging revenue: platform remittances (Airbnb, Vrbo, Vacasa) plus individually permitted hosts and rental managers. Open dots are partial years.

Hotels in Pearsall

15 filing locations
15 hotelsCombined TTM $5.6MMedian $/key $6kMedian YoY -5.0%
HotelBrand familyRoomsFY2025 revenueTTM revenue$/keyYoY
Holiday Inn Express & SuitesIHG74$1.7M$1.9M$25k-3.4%Screen
La Quinta Inn & Suites PearsallWyndham66$1.1M$1.0M (11mo)Screen
Quality Inn & SuitesChoice70$747k$994k$14kScreen
Baymont Inn & SuitesWyndham48$277k$285k$6k-32.1%Screen
Horizon InnIndependent40$236k$258k$6k-44.5%Screen
Oyo HotelIndependent30$173k$225k$8k+12.1%Screen
Gareden Inn & SuitesIndependent39$287k$220k$6kScreen
Pearsall Inn & SuitesIndependent40$164k$194k$5k+17.5%Screen
Royal InnIndependent36$158k$184k$5k-6.6%Screen
Jai Shree Aum LLCnewIndependent66$146k (2mo)Screen

Every hotel and motel filing state room tax in Pearsall, ranked by trailing-12-month reported receipts. Brand and tier are read from the filing name; $/key divides TTM revenue by registry rooms. Quarterly filers report at quarter granularity, so their trailing windows can lag by up to two months.

Supply pipeline

measured + verified reports
Registry rooms 500Added YoY 0New filing locations 2
Began filingJai Shree Aum LLC · 66 keys · first filings within the trailing year
Began filingPearsall Executive Inn · 20 keys · first filings within the trailing year

Measured entries come from state tax registrations (a hotel appears when it starts filing room tax). Named pipeline entries are individually verified against reporting or the TDLR construction registry; room counts are never estimated.

Hotels vs short-term rentals

measured · state filings
YearHotel revenueSTR revenueSTR share
2026 (5mo)$2.8M$00%
2025$5.0M$2960%
2024$6.6M$00%
2023$6.0M$00%
2022$7.7M$00%
2021$7.5M$11k0.1%
2020$3.1M$00%
2019$5.3M$00%
2018$4.4M$00%
2017$4.6M$00%

Short-term-rental revenue combines platform remittances (Airbnb, Vrbo and similar file one aggregate per city) and individually permitted hosts and rental managers. Revenue is measured; listing counts are not derivable from tax filings.

Frio County context

Census ACS + CBP
Population (2023)18,019 · +2.8% since 2013
Median household income$60,098 · was $35,849 in 2013
Median age31.8
Administrative and support and waste management and remediation services1,211 employed · 6 establishments
Health care and social assistance717 employed · 28 establishments
Accommodation and food services586 employed · 46 establishments
Mining, quarrying, and oil and gas extraction340 employed · 22 establishments

American Community Survey 5-year estimates and County Business Patterns, county level. Employment counts are private-sector payroll establishments.

Screen a specific hotel

A screening turns one property's public record into a cited report: monthly revenue back to 2017, ownership and franchise research, competitive set, hazard history, and the market context on this page. New accounts get 3 free screenings.

Search Pearsall hotels

Methodology. Measured from TX Comptroller hotel occupancy tax filings. Corporate housing operators, condo/HOA rental regimes, RV parks, and vacation-rental managers are classified out of the hotel universe by name; hand corrections via override_class win over the computed class. Self-reported and unaudited; amended filings restate history. Registry room capacity can lag renovations. Growth figures need full 12-month coverage in both years; partial-coverage locations show revenue but no growth rate. Quarterly filers are included at quarter granularity: their trailing windows can lag monthly filers by up to two months. Market growth rates substitute a typical month for detector-flagged single-month filing anomalies (amended filings lumped into one month); raw revenue totals stay as filed. Registry room counts that are impossible for the building (a re-registered permit filing 18,872 units against 188) fall back to the last plausible count filed at the same address, or are withheld from room totals when no such filing exists. Room and hotel counts are per building: when a hotel changes filing entities, its co-located registrations count once, at the most recently seen plausible room count, while revenue sums across every filer. Platform rows are city-level aggregates remitted by booking platforms (Airbnb, Vrbo/HomeAway, and similar) under marketplace agreements; they carry real revenue but placeholder unit counts, so listing counts are NOT derivable from this data. Individual-filer figures capture hosts with their own tax permits plus vacation-rental managers and condo rental programs classified by name (one manager can file many locations under one permit); corporate housing operators and RV parks are excluded from both sides. A host who files individually may also have some bookings remitted by a platform, so minor double counting is possible. The small-property heuristic (<=4 units) can misclassify tiny B&Bs or motels. All figures are self-reported, unaudited, and restated by amended filings. Figures are our interpretation of public state records and are not a valuation or investment advice.

All Texas hotel markets