Malone, Texas hotel market

Hill County · Measured room revenue from state hotel occupancy tax filings, through May 2026.

$41k
Room revenue, trailing 12 months
vs prior 12 months
$10
Market RevPAR, TTM*
1
Hotels filing room tax
11
Registry rooms
0
Rooms added YoY
0%
Short-term-rental share
Demand momentumUnknownSupply pressureStableDemand durabilityStableSTR spilloverLowData confidenceMedium-high

Quarterly hotel room revenue

state filings
$5k$10k$15k2017 Q1: $3,37020172017 Q2: $2,0072017 Q3: $2,3832017 Q4: $2,1482018 Q1: $1,43120182018 Q2: $1,2872018 Q3: $2,0472018 Q4: $2,1672019 Q1: $1,27320192019 Q2: $2,1442019 Q3: $2,8562019 Q4: $2,8982020 Q1: $2,32020202020 Q2: $3,4962020 Q3: $4,0372020 Q4: $3,0232021 Q1: $2,96220212021 Q2: $2,3632021 Q3: $3,5322021 Q4: $2,2552022 Q1: $3,27820222022 Q2: $2,7642022 Q3: $3,5322022 Q4: $3,5322023 Q1: $3,53220232023 Q2: $3,5322023 Q3: $3,5322023 Q4: $3,5322024 Q1: $3,53220242024 Q2: $3,5322024 Q3: $3,5322024 Q4: $3,5322025 Q1: $3,53220252025 Q2: $8,8202025 Q3: $8,5452025 Q4: $10,5702026 Q1: $13,4452026$13k

Room receipts reported by Malone hotels to the Texas Comptroller, summed by calendar quarter so monthly and quarterly filers land in the same buckets. Short-term rentals are excluded and measured separately. *Market RevPAR divides trailing revenue by registry rooms x 365; registry capacity can lag renovations.

Short-term-rental share

measured
1%1%2017: 0% STR share'172018: 0% STR share2019: 0% STR share'192020: 0% STR share2021: 0% STR share'212022: 0% STR share2023: 0% STR share'232024: 0% STR share2025: 0% STR share'252026: 0% STR share (5 months)0%

STR share of all measured lodging revenue: platform remittances (Airbnb, Vrbo, Vacasa) plus individually permitted hosts and rental managers. Open dots are partial years.

Hotels in Malone

1 filing locations
1 hotelCombined TTM $41kMedian $/key $4kMedian YoY
HotelBrand familyRoomsFY2025 revenueTTM revenue$/keyYoY
Malone Motor Lodge · quarterly filerIndependent11$31k$41k$4kScreen

Every hotel and motel filing state room tax in Malone, ranked by trailing-12-month reported receipts. Brand and tier are read from the filing name; $/key divides TTM revenue by registry rooms. Quarterly filers report at quarter granularity, so their trailing windows can lag by up to two months.

Hotels vs short-term rentals

measured · state filings
YearHotel revenueSTR revenueSTR share
2026 (5mo)$13k$00%
2025$31k$00%
2024$14k$00%
2023$14k$00%
2022$13k$00%
2021$11k$00%
2020$13k$00%
2019$9k$00%
2018$7k$00%
2017$10k$00%

Short-term-rental revenue combines platform remittances (Airbnb, Vrbo and similar file one aggregate per city) and individually permitted hosts and rental managers. Revenue is measured; listing counts are not derivable from tax filings.

Hill County context

Census ACS + CBP
Population (2023)36,664 · +4.6% since 2013
Median household income$63,147 · was $40,769 in 2013
Median age40.8
Accommodation and food services1,033 employed · 63 establishments
Health care and social assistance958 employed · 52 establishments
Construction908 employed · 73 establishments
Administrative and support and waste management and remediation services424 employed · 31 establishments

American Community Survey 5-year estimates and County Business Patterns, county level. Employment counts are private-sector payroll establishments.

Screen a specific hotel

A screening turns one property's public record into a cited report: monthly revenue back to 2017, ownership and franchise research, competitive set, hazard history, and the market context on this page. New accounts get 3 free screenings.

Search Malone hotels

Methodology. Measured from TX Comptroller hotel occupancy tax filings. Corporate housing operators, condo/HOA rental regimes, RV parks, and vacation-rental managers are classified out of the hotel universe by name; hand corrections via override_class win over the computed class. Self-reported and unaudited; amended filings restate history. Registry room capacity can lag renovations. Growth figures need full 12-month coverage in both years; partial-coverage locations show revenue but no growth rate. Quarterly filers are included at quarter granularity: their trailing windows can lag monthly filers by up to two months. Market growth rates substitute a typical month for detector-flagged single-month filing anomalies (amended filings lumped into one month); raw revenue totals stay as filed. Registry room counts that are impossible for the building (a re-registered permit filing 18,872 units against 188) fall back to the last plausible count filed at the same address, or are withheld from room totals when no such filing exists. Room and hotel counts are per building: when a hotel changes filing entities, its co-located registrations count once, at the most recently seen plausible room count, while revenue sums across every filer. Platform rows are city-level aggregates remitted by booking platforms (Airbnb, Vrbo/HomeAway, and similar) under marketplace agreements; they carry real revenue but placeholder unit counts, so listing counts are NOT derivable from this data. Individual-filer figures capture hosts with their own tax permits plus vacation-rental managers and condo rental programs classified by name (one manager can file many locations under one permit); corporate housing operators and RV parks are excluded from both sides. A host who files individually may also have some bookings remitted by a platform, so minor double counting is possible. The small-property heuristic (<=4 units) can misclassify tiny B&Bs or motels. All figures are self-reported, unaudited, and restated by amended filings. Figures are our interpretation of public state records and are not a valuation or investment advice.

All Texas hotel markets