La Feria, Texas hotel market

Cameron County · Measured room revenue from state hotel occupancy tax filings, through May 2026.

$305k
Room revenue, trailing 12 months
+24.8%
vs prior 12 months
$17
Market RevPAR, TTM*
2
Hotels filing room tax
48
Registry rooms
0
Rooms added YoY
45.2%
Short-term-rental share
Demand momentumHighSupply pressureStableDemand durabilityStableSTR spilloverHighData confidenceMedium-high

Quarterly hotel room revenue

state filings
$100k$200k2017 Q1: $65,13520172017 Q2: $43,8372017 Q3: $52,3982017 Q4: $53,3132018 Q1: $63,33320182018 Q2: $48,6842018 Q3: $48,8432018 Q4: $39,6482019 Q1: $183,68020192019 Q2: $45,1562019 Q3: $50,9022019 Q4: $43,8992020 Q1: $49,55920202020 Q2: $33,3852020 Q3: $54,4002020 Q4: $40,7112021 Q1: $60,16220212021 Q2: $64,5212021 Q3: $80,2632021 Q4: $61,3182022 Q1: $69,78720222022 Q2: $55,8422022 Q3: $47,0072022 Q4: $44,8082023 Q1: $72,04320232023 Q2: $72,5622023 Q3: $73,6042023 Q4: $60,3542024 Q1: $75,65720242024 Q2: $56,1292024 Q3: $51,4372024 Q4: $61,0582025 Q1: $65,31220252025 Q2: $71,3452025 Q3: $63,8082025 Q4: $96,3952026 Q1: $72,4082026$72k

Room receipts reported by La Feria hotels to the Texas Comptroller, summed by calendar quarter so monthly and quarterly filers land in the same buckets. Short-term rentals are excluded and measured separately. *Market RevPAR divides trailing revenue by registry rooms x 365; registry capacity can lag renovations.

Short-term-rental share

measured
20%40%2017: 0.3% STR share'172018: 0% STR share2019: 0% STR share'192020: 0% STR share2021: 4.4% STR share'212022: 23.7% STR share2023: 30.9% STR share'232024: 41.4% STR share2025: 47.6% STR share'252026: 43.9% STR share (5 months)43.9%

STR share of all measured lodging revenue: platform remittances (Airbnb, Vrbo, Vacasa) plus individually permitted hosts and rental managers. Open dots are partial years.

Hotels in La Feria

2 filing locations
2 hotelsCombined TTM $305kMedian $/key $4kMedian YoY +25.2%
HotelBrand familyRoomsFY2025 revenueTTM revenue$/keyYoY
Texas InnIndependent40$294k$303k$8k+25.2%Screen
Kenwood (Tx) Mhc LLC · quarterly filerIndependent8$3k$2k$215Screen

Every hotel and motel filing state room tax in La Feria, ranked by trailing-12-month reported receipts. Brand and tier are read from the filing name; $/key divides TTM revenue by registry rooms. Quarterly filers report at quarter granularity, so their trailing windows can lag by up to two months.

Hotels vs short-term rentals

measured · state filings
YearHotel revenueSTR revenueSTR share
2026 (5mo)$120k$94k43.9%
2025$297k$270k47.6%
2024$244k$172k41.4%
2023$279k$124k30.9%
2022$217k$68k23.7%
2021$266k$12k4.4%
2020$178k$00%
2019$324k$00%
2018$201k$00%
2017$215k$7500.3%

Short-term-rental revenue combines platform remittances (Airbnb, Vrbo and similar file one aggregate per city) and individually permitted hosts and rental managers. Revenue is measured; listing counts are not derivable from tax filings.

Cameron County context

Census ACS + CBP
Population (2023)423,192 · +3% since 2013
Median household income$51,334 · was $33,179 in 2013
Median age32.4
Health care and social assistance39,748 employed · 1,060 establishments
Accommodation and food services15,369 employed · 815 establishments
Administrative and support and waste management and remediation services9,850 employed · 231 establishments
Finance and insurance3,404 employed · 496 establishments

American Community Survey 5-year estimates and County Business Patterns, county level. Employment counts are private-sector payroll establishments.

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Methodology. Measured from TX Comptroller hotel occupancy tax filings. Corporate housing operators, condo/HOA rental regimes, RV parks, and vacation-rental managers are classified out of the hotel universe by name; hand corrections via override_class win over the computed class. Self-reported and unaudited; amended filings restate history. Registry room capacity can lag renovations. Growth figures need full 12-month coverage in both years; partial-coverage locations show revenue but no growth rate. Quarterly filers are included at quarter granularity: their trailing windows can lag monthly filers by up to two months. Market growth rates substitute a typical month for detector-flagged single-month filing anomalies (amended filings lumped into one month); raw revenue totals stay as filed. Registry room counts that are impossible for the building (a re-registered permit filing 18,872 units against 188) fall back to the last plausible count filed at the same address, or are withheld from room totals when no such filing exists. Room and hotel counts are per building: when a hotel changes filing entities, its co-located registrations count once, at the most recently seen plausible room count, while revenue sums across every filer. Platform rows are city-level aggregates remitted by booking platforms (Airbnb, Vrbo/HomeAway, and similar) under marketplace agreements; they carry real revenue but placeholder unit counts, so listing counts are NOT derivable from this data. Individual-filer figures capture hosts with their own tax permits plus vacation-rental managers and condo rental programs classified by name (one manager can file many locations under one permit); corporate housing operators and RV parks are excluded from both sides. A host who files individually may also have some bookings remitted by a platform, so minor double counting is possible. The small-property heuristic (<=4 units) can misclassify tiny B&Bs or motels. All figures are self-reported, unaudited, and restated by amended filings. Figures are our interpretation of public state records and are not a valuation or investment advice.

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