Joshua, Texas hotel market

Johnson County · Measured room revenue from state hotel occupancy tax filings, through May 2026.

$742k
Room revenue, trailing 12 months
+7.1%
vs prior 12 months
$30
Market RevPAR, TTM*
1
Hotels filing room tax
68
Registry rooms
0
Rooms added YoY
11%
Short-term-rental share
Demand momentumModerateSupply pressureStableDemand durabilityStableSTR spilloverLowData confidenceHigh

Quarterly hotel room revenue

state filings
$100k$200k$300k2017 Q1: $143,98620172017 Q2: $165,8592017 Q3: $177,4042017 Q4: $167,0352018 Q1: $178,80220182018 Q2: $188,1622018 Q3: $200,5382018 Q4: $217,9192019 Q1: $222,83420192019 Q2: $219,3972019 Q3: $225,5522019 Q4: $191,8252020 Q1: $162,39920202020 Q2: $185,2502020 Q3: $204,5542020 Q4: $177,9592021 Q1: $195,30420212021 Q2: $252,5372021 Q3: $234,9622021 Q4: $222,8852022 Q1: $221,48420222022 Q2: $271,3932022 Q3: $246,9492022 Q4: $194,5322023 Q1: $171,43720232023 Q2: $195,9432023 Q3: $176,3702023 Q4: $150,6852024 Q1: $115,25020242024 Q2: $153,3892024 Q3: $145,7202024 Q4: $166,2852025 Q1: $173,24520252025 Q2: $236,2952025 Q3: $207,1172025 Q4: $205,7852026 Q1: $150,8472026$151k

Room receipts reported by Joshua hotels to the Texas Comptroller, summed by calendar quarter so monthly and quarterly filers land in the same buckets. Short-term rentals are excluded and measured separately. *Market RevPAR divides trailing revenue by registry rooms x 365; registry capacity can lag renovations.

Short-term-rental share

measured
20%2017: 2.4% STR share'172018: 6.5% STR share2019: 8% STR share'192020: 0.8% STR share2021: 5.9% STR share'212022: 6.9% STR share2023: 0% STR share'232024: 5.2% STR share2025: 2.9% STR share'252026: 24.1% STR share (5 months)24.1%

STR share of all measured lodging revenue: platform remittances (Airbnb, Vrbo, Vacasa) plus individually permitted hosts and rental managers. Open dots are partial years.

Hotels in Joshua

1 filing locations
1 hotelCombined TTM $742kMedian $/key $11kMedian YoY +7.1%
HotelBrand familyRoomsFY2025 revenueTTM revenue$/keyYoY
Motel 6G6 Hospitality68$822k$742k$11k+7.1%Screen

Every hotel and motel filing state room tax in Joshua, ranked by trailing-12-month reported receipts. Brand and tier are read from the filing name; $/key divides TTM revenue by registry rooms. Quarterly filers report at quarter granularity, so their trailing windows can lag by up to two months.

Hotels vs short-term rentals

measured · state filings
YearHotel revenueSTR revenueSTR share
2026 (5mo)$251k$80k24.1%
2025$822k$25k2.9%
2024$581k$32k5.2%
2023$694k$00%
2022$934k$69k6.9%
2021$906k$57k5.9%
2020$730k$6k0.8%
2019$860k$75k8%
2018$785k$55k6.5%
2017$654k$16k2.4%

Short-term-rental revenue combines platform remittances (Airbnb, Vrbo and similar file one aggregate per city) and individually permitted hosts and rental managers. Revenue is measured; listing counts are not derivable from tax filings.

Johnson County context

Census ACS + CBP
Population (2023)188,820 · +23.9% since 2013
Median household income$81,826 · was $57,535 in 2013
Median age37.2
Accommodation and food services5,086 employed · 321 establishments
Health care and social assistance3,966 employed · 303 establishments
Construction3,796 employed · 507 establishments
Other services (except public administration)3,003 employed · 356 establishments

American Community Survey 5-year estimates and County Business Patterns, county level. Employment counts are private-sector payroll establishments.

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Methodology. Measured from TX Comptroller hotel occupancy tax filings. Corporate housing operators, condo/HOA rental regimes, RV parks, and vacation-rental managers are classified out of the hotel universe by name; hand corrections via override_class win over the computed class. Self-reported and unaudited; amended filings restate history. Registry room capacity can lag renovations. Growth figures need full 12-month coverage in both years; partial-coverage locations show revenue but no growth rate. Quarterly filers are included at quarter granularity: their trailing windows can lag monthly filers by up to two months. Market growth rates substitute a typical month for detector-flagged single-month filing anomalies (amended filings lumped into one month); raw revenue totals stay as filed. Registry room counts that are impossible for the building (a re-registered permit filing 18,872 units against 188) fall back to the last plausible count filed at the same address, or are withheld from room totals when no such filing exists. Room and hotel counts are per building: when a hotel changes filing entities, its co-located registrations count once, at the most recently seen plausible room count, while revenue sums across every filer. Platform rows are city-level aggregates remitted by booking platforms (Airbnb, Vrbo/HomeAway, and similar) under marketplace agreements; they carry real revenue but placeholder unit counts, so listing counts are NOT derivable from this data. Individual-filer figures capture hosts with their own tax permits plus vacation-rental managers and condo rental programs classified by name (one manager can file many locations under one permit); corporate housing operators and RV parks are excluded from both sides. A host who files individually may also have some bookings remitted by a platform, so minor double counting is possible. The small-property heuristic (<=4 units) can misclassify tiny B&Bs or motels. All figures are self-reported, unaudited, and restated by amended filings. Figures are our interpretation of public state records and are not a valuation or investment advice.

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