Crawford, Texas hotel market

McLennan County · Measured room revenue from state hotel occupancy tax filings, through May 2026.

$628k
Room revenue, trailing 12 months
+56.6%
vs prior 12 months
$96
Market RevPAR, TTM*
1
Hotels filing room tax
18
Registry rooms
0
Rooms added YoY
4.8%
Short-term-rental share
Demand momentumVery highSupply pressureStableDemand durabilityElevated riskSTR spilloverLowData confidenceHigh

Quarterly hotel room revenue

state filings
$100k$200k$300k2017 Q1: $53,40320172017 Q2: $100,4522017 Q3: $104,9282017 Q4: $56,1592018 Q1: $120,70620182018 Q2: $139,2862018 Q3: $157,9022018 Q4: $119,9232019 Q1: $116,81720192019 Q2: $116,6712019 Q3: $114,8772019 Q4: $101,8612020 Q1: $67,44120202020 Q2: $73,0312020 Q3: $123,9292020 Q4: $126,4802021 Q1: $110,86020212021 Q2: $200,0752021 Q3: $230,4142021 Q4: $199,3562022 Q1: $172,98120222022 Q2: $218,7412022 Q3: $212,9292022 Q4: $233,2642023 Q1: $122,74020232023 Q2: $272,8252023 Q3: $242,0342023 Q4: $183,2542024 Q1: $77,69420242024 Q2: $166,8542024 Q3: $137,2312024 Q4: $71,0002025 Q1: $42,80020252025 Q2: $140,3692025 Q3: $138,7982025 Q4: $129,6002026 Q1: $142,6772026$143k

Room receipts reported by Crawford hotels to the Texas Comptroller, summed by calendar quarter so monthly and quarterly filers land in the same buckets. Short-term rentals are excluded and measured separately. *Market RevPAR divides trailing revenue by registry rooms x 365; registry capacity can lag renovations.

Short-term-rental share

measured
10%2017: 0% STR share'172018: 5.6% STR share2019: 13.1% STR share'192020: 3.5% STR share2021: 12.1% STR share'212022: 11.8% STR share2023: 6.2% STR share'232024: 10% STR share2025: 7.5% STR share'252026: 2.7% STR share (5 months)2.7%

STR share of all measured lodging revenue: platform remittances (Airbnb, Vrbo, Vacasa) plus individually permitted hosts and rental managers. Open dots are partial years.

Hotels in Crawford

1 filing locations
1 hotelCombined TTM $628kMedian $/key $35kMedian YoY +56.6%
HotelBrand familyRoomsFY2025 revenueTTM revenue$/keyYoY
Gathering Oaks RetreatIndependent18$452k$628k$35k+56.6%Screen

Every hotel and motel filing state room tax in Crawford, ranked by trailing-12-month reported receipts. Brand and tier are read from the filing name; $/key divides TTM revenue by registry rooms. Quarterly filers report at quarter granularity, so their trailing windows can lag by up to two months.

Hotels vs short-term rentals

measured · state filings
YearHotel revenueSTR revenueSTR share
2026 (5mo)$302k$8k2.7%
2025$452k$37k7.5%
2024$453k$51k10%
2023$821k$54k6.2%
2022$838k$112k11.8%
2021$741k$102k12.1%
2020$391k$14k3.5%
2019$450k$68k13.1%
2018$538k$32k5.6%
2017$315k$00%

Short-term-rental revenue combines platform remittances (Airbnb, Vrbo and similar file one aggregate per city) and individually permitted hosts and rental managers. Revenue is measured; listing counts are not derivable from tax filings.

McLennan County context

Census ACS + CBP
Population (2023)263,608 · +11.1% since 2013
Median household income$63,888 · was $41,922 in 2013
Median age34
Health care and social assistance15,819 employed · 682 establishments
Accommodation and food services12,154 employed · 607 establishments
Educational services9,727 employed · 80 establishments
Administrative and support and waste management and remediation services7,249 employed · 304 establishments

American Community Survey 5-year estimates and County Business Patterns, county level. Employment counts are private-sector payroll establishments.

Screen a specific hotel

A screening turns one property's public record into a cited report: monthly revenue back to 2017, ownership and franchise research, competitive set, hazard history, and the market context on this page. New accounts get 3 free screenings.

Search Crawford hotels

Methodology. Measured from TX Comptroller hotel occupancy tax filings. Corporate housing operators, condo/HOA rental regimes, RV parks, and vacation-rental managers are classified out of the hotel universe by name; hand corrections via override_class win over the computed class. Self-reported and unaudited; amended filings restate history. Registry room capacity can lag renovations. Growth figures need full 12-month coverage in both years; partial-coverage locations show revenue but no growth rate. Quarterly filers are included at quarter granularity: their trailing windows can lag monthly filers by up to two months. Market growth rates substitute a typical month for detector-flagged single-month filing anomalies (amended filings lumped into one month); raw revenue totals stay as filed. Registry room counts that are impossible for the building (a re-registered permit filing 18,872 units against 188) fall back to the last plausible count filed at the same address, or are withheld from room totals when no such filing exists. Room and hotel counts are per building: when a hotel changes filing entities, its co-located registrations count once, at the most recently seen plausible room count, while revenue sums across every filer. Platform rows are city-level aggregates remitted by booking platforms (Airbnb, Vrbo/HomeAway, and similar) under marketplace agreements; they carry real revenue but placeholder unit counts, so listing counts are NOT derivable from this data. Individual-filer figures capture hosts with their own tax permits plus vacation-rental managers and condo rental programs classified by name (one manager can file many locations under one permit); corporate housing operators and RV parks are excluded from both sides. A host who files individually may also have some bookings remitted by a platform, so minor double counting is possible. The small-property heuristic (<=4 units) can misclassify tiny B&Bs or motels. All figures are self-reported, unaudited, and restated by amended filings. Figures are our interpretation of public state records and are not a valuation or investment advice.

All Texas hotel markets