Columbus, Texas hotel market

Colorado County · Measured room revenue from state hotel occupancy tax filings, through May 2026.

$5.5M
Room revenue, trailing 12 months
+6.5%
vs prior 12 months
$48
Market RevPAR, TTM*
7
Hotels filing room tax
313
Registry rooms
-27
Rooms added YoY
4.1%
Short-term-rental share
Demand momentumModerateSupply pressureContractingDemand durabilityStableSTR spilloverLowData confidenceMedium-high

Quarterly hotel room revenue

state filings
$1.0M$2.0M2017 Q1: $986,98620172017 Q2: $782,5692017 Q3: $886,3662017 Q4: $790,9232018 Q1: $976,29520182018 Q2: $837,8052018 Q3: $780,0132018 Q4: $815,4982019 Q1: $783,69820192019 Q2: $918,0082019 Q3: $857,6352019 Q4: $944,8082020 Q1: $778,09120202020 Q2: $625,6772020 Q3: $847,5682020 Q4: $1,459,2872021 Q1: $1,085,75620212021 Q2: $1,225,5222021 Q3: $1,302,1832021 Q4: $1,448,9532022 Q1: $1,437,73420222022 Q2: $1,409,8322022 Q3: $955,8112022 Q4: $1,165,8292023 Q1: $2,604,70220232023 Q2: $1,236,1402023 Q3: $1,174,5482023 Q4: $1,486,1882024 Q1: $1,021,95720242024 Q2: $934,1812024 Q3: $1,082,5042024 Q4: $1,384,1932025 Q1: $1,359,58520252025 Q2: $1,424,6992025 Q3: $1,149,5492025 Q4: $1,515,1192026 Q1: $1,406,2792026$1.4M

Room receipts reported by Columbus hotels to the Texas Comptroller, summed by calendar quarter so monthly and quarterly filers land in the same buckets. Short-term rentals are excluded and measured separately. *Market RevPAR divides trailing revenue by registry rooms x 365; registry capacity can lag renovations.

Short-term-rental share

measured
3%5%2017: 0.7% STR share'172018: 1.2% STR share2019: 1.6% STR share'192020: 2% STR share2021: 3.2% STR share'212022: 4.2% STR share2023: 2.4% STR share'232024: 4.4% STR share2025: 3% STR share'252026: 5.1% STR share (5 months)5.1%

STR share of all measured lodging revenue: platform remittances (Airbnb, Vrbo, Vacasa) plus individually permitted hosts and rental managers. Open dots are partial years.

Hotels in Columbus

9 filing locations
9 hotelsCombined TTM $5.5MMedian $/key $12kMedian YoY -10.2%
HotelBrand familyRoomsFY2025 revenueTTM revenue$/keyYoY
Big Easy RanchIndependent15$1.7M$2.0M$132k+39.1%Screen
Holiday Inn ExpressIHG67$1.5M$960k (8mo)Screen
La Quinta Inns And SuitesWyndham90$840k$851k$9k-7.8%Screen
America Best Value InnIndependent40$573k$555k$14k-12.6%Screen
Holiday Inn Express & SuitesnewIHG65$491k (4mo)Screen
Columbus InnIndependent60$619k$452k$8k-41.4%Screen
Darmor Club, LLC · quarterly filerIndependent8$157k$218k$27kScreen
Lone Star Inn & SuiteIndependent35$12$12$0Screen
Lone Star Inn · quarterly filerIndependent25$0$0 (9mo)Screen

Every hotel and motel filing state room tax in Columbus, ranked by trailing-12-month reported receipts. Brand and tier are read from the filing name; $/key divides TTM revenue by registry rooms. Quarterly filers report at quarter granularity, so their trailing windows can lag by up to two months.

Supply pipeline

measured + verified reports
Registry rooms 313Added YoY -27New filing locations 1
Began filingHoliday Inn Express & Suites · 65 keys · first filings within the trailing year

Measured entries come from state tax registrations (a hotel appears when it starts filing room tax). Named pipeline entries are individually verified against reporting or the TDLR construction registry; room counts are never estimated.

Hotels vs short-term rentals

measured · state filings
YearHotel revenueSTR revenueSTR share
2026 (5mo)$2.4M$131k5.1%
2025$5.4M$166k3%
2024$4.4M$202k4.4%
2023$6.5M$163k2.4%
2022$5.0M$220k4.2%
2021$5.1M$166k3.2%
2020$3.7M$74k2%
2019$3.5M$57k1.6%
2018$3.4M$41k1.2%
2017$3.4M$26k0.7%

Short-term-rental revenue combines platform remittances (Airbnb, Vrbo and similar file one aggregate per city) and individually permitted hosts and rental managers. Revenue is measured; listing counts are not derivable from tax filings.

Colorado County context

Census ACS + CBP
Population (2023)20,736 · -0.2% since 2013
Median household income$68,554 · was $45,146 in 2013
Median age43.8
Health care and social assistance808 employed · 48 establishments
Accommodation and food services553 employed · 45 establishments
Mining, quarrying, and oil and gas extraction484 employed · 20 establishments
Construction407 employed · 50 establishments

American Community Survey 5-year estimates and County Business Patterns, county level. Employment counts are private-sector payroll establishments.

Screen a specific hotel

A screening turns one property's public record into a cited report: monthly revenue back to 2017, ownership and franchise research, competitive set, hazard history, and the market context on this page. New accounts get 3 free screenings.

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Methodology. Measured from TX Comptroller hotel occupancy tax filings. Corporate housing operators, condo/HOA rental regimes, RV parks, and vacation-rental managers are classified out of the hotel universe by name; hand corrections via override_class win over the computed class. Self-reported and unaudited; amended filings restate history. Registry room capacity can lag renovations. Growth figures need full 12-month coverage in both years; partial-coverage locations show revenue but no growth rate. Quarterly filers are included at quarter granularity: their trailing windows can lag monthly filers by up to two months. Market growth rates substitute a typical month for detector-flagged single-month filing anomalies (amended filings lumped into one month); raw revenue totals stay as filed. Registry room counts that are impossible for the building (a re-registered permit filing 18,872 units against 188) fall back to the last plausible count filed at the same address, or are withheld from room totals when no such filing exists. Room and hotel counts are per building: when a hotel changes filing entities, its co-located registrations count once, at the most recently seen plausible room count, while revenue sums across every filer. Platform rows are city-level aggregates remitted by booking platforms (Airbnb, Vrbo/HomeAway, and similar) under marketplace agreements; they carry real revenue but placeholder unit counts, so listing counts are NOT derivable from this data. Individual-filer figures capture hosts with their own tax permits plus vacation-rental managers and condo rental programs classified by name (one manager can file many locations under one permit); corporate housing operators and RV parks are excluded from both sides. A host who files individually may also have some bookings remitted by a platform, so minor double counting is possible. The small-property heuristic (<=4 units) can misclassify tiny B&Bs or motels. All figures are self-reported, unaudited, and restated by amended filings. Figures are our interpretation of public state records and are not a valuation or investment advice.

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