Brenham, Texas hotel market

Washington County · Measured room revenue from state hotel occupancy tax filings, through May 2026.

$14.3M
Room revenue, trailing 12 months
-1.0%
vs prior 12 months
$52
Market RevPAR, TTM*
19
Hotels filing room tax
748
Registry rooms
0
Rooms added YoY
14.5%
Short-term-rental share
Demand momentumFlatSupply pressureStableDemand durabilityStableSTR spilloverLowData confidenceMedium-high

The growth rate excludes $731k in flagged single-month filing anomalies at 1 property, where an amended filing lumped restated history into one month. Revenue totals are as filed.

Quarterly hotel room revenue

state filings
$2.0M$4.0M2017 Q1: $2,628,96720172017 Q2: $2,748,2072017 Q3: $3,106,9322017 Q4: $2,534,6192018 Q1: $2,737,09720182018 Q2: $3,126,1332018 Q3: $2,881,0852018 Q4: $2,845,3012019 Q1: $3,082,62920192019 Q2: $3,525,3222019 Q3: $3,386,1992019 Q4: $2,777,6012020 Q1: $2,158,50520202020 Q2: $1,770,5102020 Q3: $2,034,2372020 Q4: $2,229,0342021 Q1: $2,480,66520212021 Q2: $3,108,3822021 Q3: $2,749,6612021 Q4: $5,148,8662022 Q1: $3,565,70820222022 Q2: $3,436,9352022 Q3: $2,891,7482022 Q4: $4,136,4542023 Q1: $3,625,05920232023 Q2: $3,523,6632023 Q3: $4,308,8332023 Q4: $3,463,5732024 Q1: $3,468,29820242024 Q2: $3,583,6572024 Q3: $3,318,4772024 Q4: $3,787,0132025 Q1: $4,610,59220252025 Q2: $3,495,5512025 Q3: $3,281,1012025 Q4: $3,750,7552026 Q1: $3,719,3822026$3.7M

Room receipts reported by Brenham hotels to the Texas Comptroller, summed by calendar quarter so monthly and quarterly filers land in the same buckets. Short-term rentals are excluded and measured separately. *Market RevPAR divides trailing revenue by registry rooms x 365; registry capacity can lag renovations.

Short-term-rental share

measured
10%2017: 2.1% STR share'172018: 2.9% STR share2019: 4.2% STR share'192020: 6.4% STR share2021: 7.9% STR share'212022: 10.8% STR share2023: 11% STR share'232024: 13.1% STR share2025: 12.6% STR share'252026: 15.5% STR share (5 months)15.5%

STR share of all measured lodging revenue: platform remittances (Airbnb, Vrbo, Vacasa) plus individually permitted hosts and rental managers. Open dots are partial years.

Hotels in Brenham

20 filing locations
20 hotelsCombined TTM $14.3MMedian $/key $13kMedian YoY -5.7%
HotelBrand familyRoomsFY2025 revenueTTM revenue$/keyYoY
Hampton Inn & SuitesHilton66$2.8M$2.8M$43k+3.4%Screen
Park Ppap, LLCIndependent69$2.5M$2.5M$36k+0.8%Screen
Motel 6 BrenhamG6 Hospitality72$2.3M$1.7M$23kScreen
Best Western Inn Of BrenhamBWH59$1.4M$1.3M$22k-5.7%Screen
La Quinta Inn & SuitesWyndham61$1.1M$997k$16k-3.8%Screen
Comfort SuitesChoice54$901k$929k$17k-13.3%Screen
Super 8Wyndham51$812k$750k$15k-16.7%Screen
Americas Best Value InnSonesta100$742k$744k$7k-4.3%Screen
Americas Best Value InnSonesta60$656k$625k$10k-18.3%Screen
Ant Street InnIndependent15$510k$490k (11mo)Screen

Every hotel and motel filing state room tax in Brenham, ranked by trailing-12-month reported receipts. Brand and tier are read from the filing name; $/key divides TTM revenue by registry rooms. Quarterly filers report at quarter granularity, so their trailing windows can lag by up to two months.

Supply pipeline

measured + verified reports
Registry rooms 748Added YoY 0New filing locations 1
Began filingAnt Street Inn · 15 keys · first filings within the trailing year

Measured entries come from state tax registrations (a hotel appears when it starts filing room tax). Named pipeline entries are individually verified against reporting or the TDLR construction registry; room counts are never estimated.

Hotels vs short-term rentals

measured · state filings
YearHotel revenueSTR revenueSTR share
2026 (5mo)$6.1M$1.1M15.5%
2025$15.1M$2.2M12.6%
2024$14.2M$2.1M13.1%
2023$14.9M$1.8M11%
2022$14.0M$1.7M10.8%
2021$13.5M$1.2M7.9%
2020$8.2M$556k6.4%
2019$12.8M$564k4.2%
2018$11.6M$349k2.9%
2017$11.0M$232k2.1%

Short-term-rental revenue combines platform remittances (Airbnb, Vrbo and similar file one aggregate per city) and individually permitted hosts and rental managers. Revenue is measured; listing counts are not derivable from tax filings.

Washington County context

Census ACS + CBP
Population (2023)36,156 · +6.8% since 2013
Median household income$75,085 · was $44,858 in 2013
Median age40.9
Health care and social assistance1,702 employed · 100 establishments
Accommodation and food services1,328 employed · 94 establishments
Construction869 employed · 126 establishments
Finance and insurance806 employed · 55 establishments

American Community Survey 5-year estimates and County Business Patterns, county level. Employment counts are private-sector payroll establishments.

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Methodology. Measured from TX Comptroller hotel occupancy tax filings. Corporate housing operators, condo/HOA rental regimes, RV parks, and vacation-rental managers are classified out of the hotel universe by name; hand corrections via override_class win over the computed class. Self-reported and unaudited; amended filings restate history. Registry room capacity can lag renovations. Growth figures need full 12-month coverage in both years; partial-coverage locations show revenue but no growth rate. Quarterly filers are included at quarter granularity: their trailing windows can lag monthly filers by up to two months. Market growth rates substitute a typical month for detector-flagged single-month filing anomalies (amended filings lumped into one month); raw revenue totals stay as filed. Registry room counts that are impossible for the building (a re-registered permit filing 18,872 units against 188) fall back to the last plausible count filed at the same address, or are withheld from room totals when no such filing exists. Room and hotel counts are per building: when a hotel changes filing entities, its co-located registrations count once, at the most recently seen plausible room count, while revenue sums across every filer. Platform rows are city-level aggregates remitted by booking platforms (Airbnb, Vrbo/HomeAway, and similar) under marketplace agreements; they carry real revenue but placeholder unit counts, so listing counts are NOT derivable from this data. Individual-filer figures capture hosts with their own tax permits plus vacation-rental managers and condo rental programs classified by name (one manager can file many locations under one permit); corporate housing operators and RV parks are excluded from both sides. A host who files individually may also have some bookings remitted by a platform, so minor double counting is possible. The small-property heuristic (<=4 units) can misclassify tiny B&Bs or motels. All figures are self-reported, unaudited, and restated by amended filings. Figures are our interpretation of public state records and are not a valuation or investment advice.

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